Honesty at the Core
At GOODFOODEVERYDAY.SG, transparency isn’t just a policy—it’s the baseline. I’m Cheryl Ong Li Wen, the voice behind this platform. Everything shared here—from recipes to recommendations—comes with a promise of clarity and integrity.
This policy explains how affiliate links, sponsored content, and partnerships work across the site. You’ll always know when content involves compensation or collaboration.
How Affiliate Links Work
Some posts include links to products or services that match the values of this site: wholesome, convenient, and rooted in everyday life. If you click on one of these links and make a purchase, I may earn a small commission. This won’t cost you anything extra.
In fact, many of these links lead to discounts or bundled offers to help readers save time and money. These commissions help support the ongoing effort to share tested recipes, real-life cooking advice, and thoughtful content without intrusive ads or subscription fees.
I only include links to products I’ve used, researched, or believe in. Every recommendation passes a simple test: is this something I would personally buy or suggest to someone I trust?
Keeping Things Clear
When a page includes affiliate links, that information appears within the content. You'll see a brief note near the beginning, so you're never left guessing.
Affiliate content follows the same editorial process as all other articles. Whether I’m recommending a kitchen gadget, ingredient, or cookbook, the approach stays the same—hands-on, practical, and honest. I never allow partnerships to shape the message. The story always comes first.
This affiliate approach allows the site to grow sustainably, without cluttering pages or compromising content quality. It’s a balanced way to keep sharing local-inspired, health-conscious recipes while helping readers find useful tools along the way.
Sponsored Content Guidelines
Sometimes, I partner with brands or businesses that align with GOODFOODEVERYDAY.SG’s mission. If that happens, the article will be marked as “sponsored” so there’s no confusion.
Any collaboration must match this site’s principles: ease, flavour, wellness, and honesty. Sponsored pieces go through the same content process as non-sponsored ones. I write them based on real testing and lived experience, not brand talking points.
I don’t accept projects just because they pay. If a brand’s message or product doesn’t suit the readers here, I decline. Even when a piece is paid for, you’ll still get an honest take—nothing staged or sugarcoated.
Product Samples and Review Policy
Occasionally, I receive products to try out. If a company sends a free sample, that alone doesn’t guarantee it’ll show up on the site. I only publish reviews when the product proves useful, aligns with the site's values, and fits naturally into everyday cooking.
If a review is posted, I’ll clearly state that the product was received at no cost. These reviews focus on performance, practicality, and overall value—not promotional fluff. If something doesn’t work well, that will be mentioned. If it fails to meet expectations, it simply won’t appear here.
Built on Trust
GOODFOODEVERYDAY.SG exists to serve its readers. That means no hidden agendas, no pay-to-play listings, and no promotional content disguised as honest advice. Every recipe, recommendation, and review puts your experience first.
If you ever have questions about how content is created or partnerships are handled, feel free to reach out. I’m happy to explain the choices made to keep this space trustworthy and reader-focused.
You can email me directly at contact@goodfoodeveryday.sg.